Taking payments online can save you and your customers considerable time and effort. There are, however, risks associated with online payments and whether you’re an individual or run a business, it’s important to understand these risks and to make sure your customers can trust you with their payment information
If a site gives a sense of poor security customers may fail to complete their payment - in fact - 58% of customers blame a failure to complete a payment on security concerns. Secure payments are therefore a key factor in improving buyer confidence and trust and increasing your conversion rate.
There are also certain compliance requirements you need to comply with to take online payments so that you can make sure you and your customers are fully protected. This post will run you through SSL, TLS and PCI from what they are to why you should use or comply with them and how you should go about it.
